Brenda Hawley – Medium

Brenda Hawley

Solving for Tourism During a Pandemic: A Case Study

Strategic Innovation in Product and Service Design partners SVA Interaction Design graduate candidates with a real-world dilemma.

10 min readJun 6, 2023

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Solving for Tourism During a Pandemic: A Case Study

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Brenda Hawley
in
Thesis Adventure

Comp- Analysis (Both Competitively and Comparatively)

I do a lot of processing in my head, so I can speak to the points of market research and analysis but I don’t often get it into a visual…

2 min readFeb 6, 2022

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Comp- Analysis (Both Competitively and Comparatively)

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Brenda Hawley
in
Thesis Adventure

My Thesis Mission Statement & the Reflections That Got Me There

Mission statements don’t come out of the blue so I wanted to share the questions and reflective process that brought me to my thesis…

7 min readJan 20, 2022

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1

Sunset landscape of barren Nevada desert with full moon.

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1

Brenda Hawley
in
Thesis Adventure

Inadvertent Prototype Test

A Friendsgiving party turned prototype testing ground

4 min readNov 28, 2021

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Inadvertent Prototype Test

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Brenda Hawley
in
Thesis Adventure

Revised: Research Plan II

After talking about my research plan with a professional, I realized my original plan wasn’t really a plan. So, I did it again.

4 min readNov 28, 2021

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Revised: Research Plan II

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Brenda Hawley
in
Thesis Adventure

Netflix & Learn

What watching the Netflix Abstract episode “Cas Holman: Design for Play” reminded me about designing friendship for adults

4 min readNov 23, 2021

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Netflix & Learn

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Brenda Hawley
in
Thesis Adventure

An IRB & Research Plan II

To polish off the last four weeks of fall semester, I’ve developed my second research plan with hypothesis to test and prototype.

3 min readNov 18, 2021

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An IRB & Research Plan II

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Brenda Hawley
in
Thesis Adventure

Pivoting

A catch-all update for a project change, books and insights, and where I’m exploring from here

8 min readNov 9, 2021

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Pivoting

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Brenda Hawley
in
Thesis Adventure

Performance as Community

This past week I saw a performance piece called By Heart and it challenged my assumptions about what develops community

4 min readOct 20, 2021

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Illustration of two men sitting and talking with five empty chairs in the background

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Brenda Hawley
in
Thesis Adventure

Preliminary Research Review

Initial findings for my teen and community focused thesis

2 min readOct 14, 2021

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Preliminary Research Review

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Brenda Hawley

Brenda Hawley

Former fashion person turned IxD grad student. Self-proclaimed creative Jill-of-all-trades. NYC-ish. Favorite color is Metallic ✨

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